Key Takeaways
- Google has simply launched its official US storefront for refurbished Pixel handsets.
- The corporate is providing reductions of as much as 40% off the unique retail worth of choose Pixel gadgets.
- This is how you can entry and flick through Google’s licensed number of pre-owned Pixel items.
Google has simply opened a brand new part of its on-line storefront, particularly for promoting refurbished Pixel phones within the US. The corporate is providing costs of as much as 40% off the unique retail tag of choose Pixel gadgets, going again so far as 2021’s Pixel 6 lineup.
“Beginning at the moment, you should purchase refurbished Pixel telephones by means of our new Licensed Refurbished Cellphone program within the U.S. For the primary time ever, this supplies extra sustainable and reasonably priced selections in relation to Pixel telephones,” says Google in a blog post.
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Like Apple’s refurbished iPhone program, Google’s new storefront entails an official certification course of that ensures the inspection of parts such because the battery, the exterior housing, and the display. All parts that find yourself being changed are finished so with genuine Google components.
Google says that each one refurbished Pixel telephones ship with the most recent accessible Android software program model put in out of the field, together with a appropriate charger. The corporate additionally guarantees the identical one-year guarantee that it presents on new Pixel telephones.
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Methods to purchase a refurbished Pixel telephone
In the meanwhile, these pre-owned Pixels are solely accessible within the US
To flick through and buy a refurbished Pixel telephone off Google’s newly-established storefront, comply with these steps:
- Navigate to Google’s official Certified Refurbished Pixel Phones web page.
- Scroll down the online web page till you attain the part titled Discover your pre-loved Pixel.
- Choose which Pixel telephone mannequin you are inquisitive about.
- Faucet or click on on the Purchase button.
- Choose handset coloration and cupboard space, after which faucet or click on on Add to cart.
As talked about, this number of refurbished Google Pixel telephones is at present solely on provide inside the US. I might anticipate extra markets to comply with sooner or later, however there’s at present no timeline to go off of.
As you scroll by means of the number of accessible refurbished Pixels, you will discover a tag on the high of the acquisition web page that signifies its related worth discount. For instance, when on the Refurbished Pixel 6 web page, the tag reads “Authentic Retail Worth $599. Save $260.”
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Google’s lineup of Pixel handsets continues to achieve traction
Sluggish and regular wins the race
Google’s uptick in smartphone market share has been sluggish, however a one-two punch of large advertising budgets and genuinely aggressive merchandise have labored within the firm’s favor. It is recently been reported that the Pixel 9 series helped Google promote extra telephones within the third quarter of 2024 than in any earlier quarter in Pixel historical past.
Whereas Google stays a small fish in a hyper-competitive smartphone pond, the Pixel model’s trajectory tendencies in a wholesome route.
A Nikkei Asia report from earlier this 12 months signifies that Google shipped roughly 10 million Pixel telephones within the 2023 calendar 12 months, and that US and Japanese markets particularly have skilled speedy adoption of the model. Whereas Google stays a small fish in a hyper-competitive smartphone pond, the Pixel model’s trajectory tendencies in a wholesome route.
The extra Pixel telephones which are floating round, the extra potential there may be to advertise main Google companies.
The addition of an official refurbished Pixel website is an effective indication that Google stays severe about Pixel, and that the model is not a aspect mission that is destined for the Google Graveyard. On this courageous new period of companies that we’re in, it is sensible that the corporate would need to get as many {hardware} items in individuals’s fingers as doable. The extra Pixel telephones floating round, the extra potential there may be to advertise main Google companies like Search, Gemini, and Drive.
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